2. Your Live Event
What should you teach on your webinar? I’ll give you my three step process to constructing webinar content that is valuable, interesting, and moves your audience towards a sale. There are 7 main elements a webinar presentation should contain that will turn it from a lecture into a sales machine. I’ll break down this template so you can follow my exact model for engagement and conversions. Most people get uncomfortable when it comes to transitioning from the content to the offer on a webinar, so I will show you how to have your audience anticipating your offer, rather than feeling like they are being sold.